A Sample Seminar Agenda

Risk = Hazard + Outrage
Risk Communication in Controversy

Updated: 10 November 2001

8:00 a.m.	Welcome and Introductions
8:15 a.m.	Hazard Versus Outrage: Responding to Public Concerns about Risk The High-Outrage Low-Hazard Risk Strategies of Outrage Reduction The Nature of Outrage Outrage Components
10:15 a.m.	Break
10:30 a.m.	Hazard Versus Outrage (continued)
12:00 noon	Lunch
1:00 p.m.	Trust, Power, and Accountability: How to Involve Stakeholders
1:45 p.m.	Overcoming Barriers to Risk Communication Cognitive Barriers Organizational Barriers Psychological Barriers
2:45 p.m.	Break
3:00 p.m.	Participants will choose topic by vote: Dealing with the Outrage Industry: Advocacy Groups and the Media or Explaining Risk Data or The Other Side: Alerting People to Serious Hazards
4:15 p.m.	Questions and Answers
4:30 p.m.	Seminar Close

Peter M. Sandman 59 Ridgeview Rd. Princeton NJ 08540-7601	Phone: 1-609-683-4073 Fax: 1-609-683-0566 Email: peter@psandman.com
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