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 | PR pro advice costs Tories $35K, By Kelly Cryderman
Published in the Calgary Herald, May 25, 2008. I think reporter Kelly Cryderman set out to write an article on how the Alberta government was spending big bucks on a U.S. spin doctor. But she did her homework, and ended up with a good, short piece on the provincial government’s effort to learn how to be more responsive in its communications about oil sands controversies. Of course the headline writer stuck to the big bucks focus, missing the point (which Cryderman got) that outrage management isn’t identical with public relations. |
| | Climate Risk Communication: TreeHugging Amidst The Outrage Industries, By John Laumer
Posted on the www.treehugger.com website, September 12, 2007. As the name implies, TreeHugger is a green discussion board. John Laumer's thread in its “Business + Politics” section addresses environmentalists’ various frustrations at the communication challenges of global climate change, and applies some of what I have written about risk communication (and especially about precaution advocacy) to those frustrations. The comments at the bottom may also turn out interesting (or not – it’s too soon to tell). |
| | Sandman says, By Clay Boswell
Published in ICIS Chemical Business, and on its website, September 3, 2007. Clay Boswell started out wanting to write a “profile” for the chemical industry trade journal he works for, but the article turned out less a profile than a summary of the basics of risk communication, especially outrage management. It’s a good summary, I think. The original title was “Sandman says outrage is the key to community relations,” but I like how the piece got retitled on the website: “Sandman says.” Period. |
| | Delay in cancer information tarnishes state Health Department image, by Lorna Benson
Broadcast on Minnesota Public Radio, June 22, 2007. The Minnesota Department of Health withheld data on lung cancer deaths among taconite miners for over a year, so when the story finally came out in June 2007, people were predictably outraged. Health Department explanations that it was waiting to develop an action plan didn’t quell the storm, nor did critics take well to Commissioner Dianne Mandernach’s explanation that people would have been too likely to overreact if the department had release the data without a plan. Actually, as I tried to explain to reporter Lorna Benson in this follow-up story, people tend to overreact most when they find out the authorities have been keeping secrets. (See “When to Release Risk Information: Early – But Expect Criticism Anyway.”) Withholding urgently needed information, I told her, is unforgivable; withholding comparatively routine information is foolish, precisely because when it’s finally unearthed it will seem more pivotal than it really was. Mandernach’s apology wasn’t bad, I said, except for a pledge to “maintain” the department’s credibility and “preserve” its reputation; “restore” would have been a much better word to choose. (The audio isn’t available online; this links to the print version of the story posted by Minnesota Public Radio.) |
| | If the Unexpected Happens ... Who You Gonna Call?  Crisis Busters, by Vanessa Burrow (page 2 )
Published in The Age, “Business Day,” June 16, 2007, pp. 1, 6. This article on crisis communication from Australia’s number one newspaper covers the basics of what author Vanessa Burrow calls “crisis communication” (in my terms it’s mostly outrage management). The article also includes a handful of brief Australia case studies, and a summary of my “tech specs” for forgiveness. I really enjoyed the cartoon. (The front-page version was originally in color.) Vanessa initially emailed me a list of seven questions; I answered the ones on the role of apology in crisis situations, on organizations’ preparedness for crises, and on how Australia’s AWB controversy might have played out if the company had shown contrition. I have posted the original questions and answers on this. |
| | Managing Outrage and Crises: Dealing with Risk by Understanding Your Audience, by Cliona Reeves
Published in Food Technology News (Guelph Food Technology Centre), June 2007. Over the past year I have given a presentation and a seminar at the Guelph Food Technology Centre in Guelph, Ontario. This article by Cliona Reeves is adapted from bits and pieces of the two. It focuses on the distinction among precaution advocacy (high-hazard, low-outrage), outrage management (low-hazard, high-outrage), and crisis communication (high-hazard, high-outrage). I have written about this distinction myself, particularly in “Four Kinds of Risk Communication.” But this article adds value in that it’s a little more detailed, a little more current, and particularly focused on food examples. The “quotations” in the article are actually mostly paraphrases, but Cliona checked with me before publication and they do capture my meaning, if not always my exact words. |
| | Physician survey shows mixed views on pandemic risk, by Lisa Schnirring
Posted on the website of CIDRAP News (Center for Infectious Disease Research and Policy, University of Minnesota), June 6, 2007. This is a news report about a survey of European physicians, focusing on their estimates of the probability of a flu pandemic “in the next few years.” Slightly more than half thought it wasn’t very likely. The survey results were interpreted by the authors as indicating that the respondents weren’t as concerned as they ought to be. That might be true for all I know – but it’s not necessarily complacent to think a pandemic is inevitable sooner or later, while doubting that it’s imminent. In fact, I told the reporter, it’s a huge mistake to ground the case for pandemic preparedness in the hunch that it’s coming soon, rather than in the well-founded conviction that it’s coming. I expanded on this point in an email to the reporter. |
| | How much risk do you live with? By Chad Skelton
Published in the Vancouver Sun, March 9, 2007. Once a month or so I get interviewed for a newspaper article on risk perception. The articles all cover the same ground: “The scary risks aren’t necessarily the ones that kill you. Here are some stunning examples. And here’s why the experts say we’re so foolish.” I don’t usually bother to post these articles. But this one struck me as unusually well done. It also focuses a lot on a hypothesis that most such articles ignore: risk homeostasis – the notion that people want as much risk in their lives as they want, and therefore compensate for safety improvements by taking more risks. On the other hand, this article – like most – steadfastly ignores a point I made to the reporter (as I always do): It isn’t really foolish to consider “outrage factors” like voluntariness, morality, and trust relevant to how acceptable a risk is; it isn’t really sensible to ignore these factors and focus exclusively on mortality statistics. |
| | When Worlds Collide: During Crises, Sandman Says, Politics and Government Are Separate Spheres, By Alan Crawford
Published in Impact (Public Affairs Council), January 2007. Despite its misleading title, this article by Alan Crawford deals with my views on the pros and cons of candor about embarrassing information. I argued that businesses should usually be aggressively candid, wallowing in apologies when they have messed up, because their most important audiences are attentive stakeholders who will find out anyway. Politicians, on the other hand, are often talking to the much more apathetic general public. Ignoring embarrassments sometimes works for them, so they get into bad habits that backfire when the public turns attentive. This is an Adobe Acrobat (pdf) file, 130 kB, located on this site. |
| | Asbestos Risk Politics, By Dave Johnson
Published in ISHN Ezine (Industrial Safety & Hygiene News), December 4 and December 8, 2006. Dave Johnson’s fascinating article on two quite different asbestos risk assessments produced by the U.S. Occupational Safety and Health Administration quotes me briefly on the risk communication implications of the story. When he sent me a draft for comment, Dave noted, “It’s got politics, greed, scandal, harassment, but no sex.” My complete response is also on this site. This is an Adobe Acrobat (pdf) file, 35 kB, located on this site. |
| | Internet rumours of bird flu case in Rimouski, Que., are ‘totally untrue,’ By Helen Branswell
Distributed by Canadian Press, November 29, 2006. Helen Branswell’s story focuses on the pros and cons of alarmist rumors, especially those found on the website of Henry Niman, a favorite site for people obsessed with pandemic risk. Helen didn’t use what I thought was the best line I gave her, so here it is: “Before the Internet the problem was getting information. Now the problem is vetting information.” |
| | Risk Communication for Salmon Aquaculture, by Vivian Krause
Submitted to the Special Committee on Sustainable Aquaculture, Legislative Assembly of British Columbia, November 24, 2006. After running across this website a year or so ago, Vivian Krause started corresponding with me about the risk communication implications of her various interests, including salmon farming and child adoption services. This PowerPoint presentation is her effort to persuade British Columbia legislators to take steps to manage people’s outrage over salmon farming, in addition to whatever they might decide to do to manage its environmental hazards. (You may also want to read the transcript of Vivian's actual testimony.) It is always a pleasure to see people make use of my work with regard to issues I know nothing about – especially when they “get it” as thoroughly as Vivian does.
This is a MicroSoft PowerPoint (.ppt) file, 3.6 MB, located on this site. |
| | Lessons from Ground Zero: Risk Communication, By Dave Johnson
Published in ISHN Ezine (Industrial Safety & Hygiene News), September 21 and September 28, 2006. Dave Johnson sent me an email asking for my views on Ground Zero risk communication, particularly the hot controversy over whether authorities were too lackadaisical about personal protective equipment for rescue and recovery workers. I published his email and my response in my Guestbook. Johnson’s two-part column, based in part on my response, lists seven risk communication lessons from Ground Zero for occupational health and safety professionals. This is an Adobe Acrobat (pdf) file, 35 kB, located on this site. |
| | The Survivalist: How to Survive a Disaster, By David Shenk
Posted on Slate, September 5, 2006. David Shenk has launched an eight-part series about disaster preparedness on Slate. The first part says some nice things about my website, and discusses the risk communication seesaw as a way of making his own preoccupation with catastrophe sound less paranoid. |
| | Public Health and Risk Communication: A Brief Overview By Roy Wadia
Presented to a Chinese Government workshop on health and safety for the 2008 Winter Olympics, May 18, 2006 Roy Wadia, a communication specialist at the World Health Organization in Beijing, developed this Microsoft PowerPoint® presentation in an effort to explain some key risk communication principles to Chinese officials preparing to host the 2008 Olympics. He based the presentation mostly on “Four Kinds of Risk Communication,” on the handouts for “Crisis Communication: Guidelines for Action,” and on “The Flu Pandemic Preparedness Snowball.” The slides are in both English and Chinese. I don’t know how the Chinese officials in Roy’s audience responded to his talk, but they did post his slides. This is an Adobe Acrobat (pdf) file, 1 MB, located on this site. |
| | Master of sorry management By Geoff Elliott
Published in The Australian, May 20, 2006 This is a postscript to the previous posting, which was a set of articles on my little corner of Australia’s AWB controversy. After publication of the “Draft Statement of Contrition” that AWB managers developed, based partly on my advice, a number of Australian newspapers and broadcast stations contacted me for interviews. They all wanted to ask about my work with AWB, so I declined to be interviewed. But Geoff Elliott said he’d stick to generic questions about what I normally advise companies who have attracted public outrage. So I talked to him. The resulting article is very short. But Elliott got my approach basically right. He even got right (not with my help) what virtually every other journalist on the story got wrong: that AWB’s draft statement was “an admission of moral responsibility, not an admission of guilt.” The article is on this site. |
| | AWB public relations documents sent to Cole Inquiry By Brendan Trembath
[And eight other articles. See complete list below.] This is a little complicated, so pay attention. AWB (formerly the Australian Wheat Board) is the only company legally authorized to export Australian wheat. For decades, one of its customers was the Government of Iraq. The company was flagged in the 2005 Volcker investigation of the United Nations Oil-for-Food scandal as possibly having been involved in kickbacks to the Saddam Hussein regime. This precipitated an Australian Government investigation called the Cole Inquiry. In December 2005, with the Cole Inquiry about to start, AWB sought my advice. AWB has given me permission to say that much, but details of the consultation are (as usual) confidential. What isn’t confidential (anymore) is a “Draft Statement of Contrition” drawn up by AWB management after our consultation. It was never used. But someone at AWB erroneously included it in a pile of materials provided to the Cole Inquiry staff. In March 2006 there was some testimony about it, and it was projected for a few minutes during an Inquiry session. Then it was suppressed pending a months-long legal argument over whether the draft was privileged (as AWB attorneys argued) or public (as the Inquiry staff argued). A spate of Australian news stories speculated about the “explosive” but secret document by an American “crisis manager” or “PR guru” or “spinmeister” that urged a “strategy of contrition” described by one AWB official as “over-apologizing.” Finally in May 2006 the Australian courts ruled that the document was public, and it was published, along with another flurry of articles. Please note that not everything in these articles is correct. Some articles say I drafted the document; I didn’t. Some articles say the document admits AWB knowingly paid kickbacks; it doesn’t. Only one publication, the Australian Financial Review, actually spent some time finding out what sort of advice I typically give my clients. (Of course it didn’t help that I wouldn’t tell reporters anything about my work with AWB.) Seven more or less typical stories are linked, plus the March Australian Financial Review profile ( |
AWB public relations documents sent to Cole Inquiry By Brendan Trembath
Broadcast on ABC Radio, March 24, 2006.AWB tried to “over-apologise” for scandal
Published in The Age, March 25, 2006 (posted March 23, 2006) (from AAP)AWB dumped apology plan By Gerald McManus
Published in The Herald Sun, March 25, 2006AWB fails to follow its spinmeister’s advice By Angus Grig
Published in the Australian Financial Review, March 27, 2006AWB: all damage, no control
Published in the Australian Financial Review, March 29, 2006.
This is an Adobe Acrobat (pdf) file, 327 kB, located on this site.AWB’s Draft Apology Says It Contravened UN Sanctions
Posted on Bloomberg.com, May 17, 2006.AWB loses bid to withdraw chief’s apology By Dan Silkstone
Published in The Age, May 18, 2006.Public may see AWB letter of “guilt” By Natasha Robinson
Published in The Age, May 18, 2006.AWB's apology letter
Published in The Age, May 18, 2006.
| | Talking risk: avian flu advice from a risk communicator, By Carole Sugarman
Published in Food Chemical News, March 27, 2006, p. 29. Copyright © 2006 by Agra Informa, Inc. Posted with permission. For more information, go to www.foodchemicalnews.com. Carole Sugarman of Food Chemical News interviewed me in March about how the poultry industry should talk about bird flu, as distinct from pandemic flu, and what I think industry spokespeople are doing wrong. I didn’t know the interview was actually published until a colleague sent me a copy in late April. Here it is. It’s a little incoherent. (I’d like to blame that on Carole’s note-taking, but it’s probably my burbling.) But the main points are clear enough, I think. (File is a 35-kB pdf on this site.) |
| | Skeptics warn bird flu fears are overblown, By Rebecca Cook Dube
Posted on MSNBC.com, April 20, 2006. Subtitled “Chicken Little alert? Hysteria could sap money from worse health threats,” this article is part of an MSNBC package on pandemic flu. Reporter Rebecca Cook Dube warned me when she interviewed me that she was covering “the other side” — the people who claim the risk is overblown. My job was to represent the other side of the other side — to explain why a virus that has so far killed only a handful of people could nonetheless deserve to be taken seriously. I get awfully tired of this particular non sequitur; it’s as if somebody thought hurricane preparations were self-evidently pointless until the hurricane hit land and started claiming victims ... or self-evidently pointless so long as it remained debatable whether the hurricane would ever hit land at all. I tried to explain that people buy fire insurance not because they think it’s inevitable that their house will catch fire, and not because the fire is already raging, but because they think a fire is possible and could be devastating. Some of what I said about low-probability high-magnitude risks made it into the end of the story. |
| | Bird flu’s potential toll warrants alerts, By Jeffrey P. Koplan
Published in the Atlanta Journal-Constitution, March 17, 2006. This op-ed by the former director of the U.S. Centers for Disease Control and Prevention argues that alerting people to the pandemic threat requires good risk communication. As his gold standard for good risk communication he cites principles I tried to urge on CDC during the anthrax attacks of 2001 (when he was its head) — pretty much the same principles covered in the crisis communication CD-ROM/DVD Jody Lanard and I produced a few years later. (The CD-ROM/DVD handouts are available on this site.) I had a couple of reactions to the op-ed that I sent to Jeff, and have posted excerpts from my email and his response. The article and excerpts are on this site. |
| | The Bird Flu: How Much Fear Is Healthy? By Christine Gorman
Posted on TIME.com, March 15, 2006. Christine Gorman of Time has covered H5N1 since it appeared in Hong Kong in 1997. I figured our 15-minute telephone interview might turn into a paragraph in a roundup on the week’s bird flu news. Instead, she devoted this article to my views on the importance of warning people, of accepting that fear (not panic — that was her word) is the price of preparedness, of non-medical preparedness, of using survivors as volunteers, etc. It’s a short article that doesn’t say anything I haven’t said before. But it’s nice to see it on the Time website. |
| | Fear can play role in pandemic readiness, speaker says, By Robert Roos
Published on the website of the Center for Infectious Disease Research & Policy (CIDRAP), University of Minnesota, February 17, 2006. This article summarizes a speech I gave at CIDRAP’s groundbreaking Minneapolis conference, “Business Planning for Pandemic Influenza: A National Summit.” It focuses on two of the main points I made: that if you want to persuade people to take precautions you need to be willing to frighten them; and that frightening people shouldn’t mean claiming that a severe 1918-like pandemic is inevitable. (The probability is extremely high of a pandemic of unknown magnitude, I said; the probability is unknown of a pandemic of extremely high magnitude.) CIDRAP may eventually post the speech itself; if it does, I will add that link. |
| | On Not Wanting to Know What Hurts You, By Henry Fountain
Published in The New York Times, January 15, 2006. This article on diseases that kill people versus diseases that worry people concluded a New York Times series on diabetes. It’s a pretty decent quick summary of the hazard-versus-outrage basics, as applied to illness. One of the health psychology experts quoted seems to think a flu pandemic isn’t worth worrying about — but other than that it’s a good overview. The link above is to the article on this site. The original is available online at The New York Times website (requires registration). |
| | Staving Off Panic in a Flu Pandemic, By Jon Hamilton
Broadcast on “Morning Edition,” NPR (National Public Radio), January 10, 2006. This is the second “Morning Edition” story by NPR’s Jon Hamilton that draws on his two-hour December 2005 interview with me and my wife and colleague Jody Lanard. This one uses other sources as well, and focuses on what governments should do to avoid fostering panic in (or before) a pandemic. Hamilton makes good use of our concept of “panic panic” — official fear that the public may be panicking when there is no evidence that it is doing so. The link gets you to a written summary of Hamilton’s story, and to NPR’s link to the audio. |
| | Sifting Through Official Speak on Bird Flu, By Jon Hamilton
Broadcast on “Morning Edition,” NPR (National Public Radio), December 28, 2005. NPR’s Jon Hamilton came to New Jersey with a dozen audio clips of top U.S. officials talking about bird flu, and spent two hours going over the clips with me and my wife and colleague Jody Lanard. He put a little of what he got into an eight-minute story on what they’re doing right and what’s not so right in bird flu and pandemic risk communication. Jody and I think Hamilton did an excellent job of getting to some of the big issues: the need to find a balance between excessive fear and insufficient fear, the importance of getting the public involved rather than pretending the government will do it all, etc. The link gets you to a written summary of Hamilton’s story, and to a link to the audio. |
| | Talking to the Public about a Pandemic: Some Applications of the WHO Outbreak Communication Guidelines, By Jody Lanard
Published in the Yale Journal of Biology and Medicine, vol. 78, December 2005, pp. 369–376. This article was adapted from a presentation my wife and colleague Jody Lanard gave at an October 21, 2005 symposium on “Ethical Aspects of Avian Influenza Pandemic Preparedness” at Yale University. It focuses chiefly on official opposition to Tamiflu stockpiling, official enthusiasm for vaccines and antivirals, and official reluctance to involve the public in pandemic planning. |
| | Are you a sitting duck for bird flu? By Anita Manning
Published in USA Today [posted online at USATODAY.com December 6, 2005] This story on the flu pandemic precautions people are taking is more respectful than journalists usually are of the people on one end of the bell curve — those who are preparing strenuously for the worst case scenario, stockpiling medications, food, and even weapons. The story quotes me on the wisdom of taking at least some precautions, of not being on the opposite end of the bell curve … and then getting on with life. It also quotes me on the value of thinking through what a serious pandemic might be like, so as to be psychologically prepared as well. |
| | The Fear Factor: Preparing the public for a major disaster like pandemic flu without inciting panic is tricky. But the truth goes a long way. By Nancy Shute
Published in U.S. News and World Report, November 21, 2005; online November 13, 2005 This is an excellent summary of the dilemma authorities face when trying to alert the public to the risk of pandemic flu — a risk that could be severe or mild, imminent or far into the future. Despite its title, the article does point out that the risk of inciting panic isn’t a major problem, although the (unjustified) fear of inciting panic is. It offers justified praise to the U.S. government and the World Health Organization for their increasing willingness to sound the alarm. |
| | Getting Workers to Wear PPE: Communication Is Key, By Jennifer Busick
Published in Safety Compliance Letter, September 2005, pp. 7, 10. The link is to a 79-kB Adobe Acrobat (.pdf) file on this site. Employees may resist wearing personal protective equipment (PPE) for all sorts of reasons: It’s uncomfortable; it interferes with productivity; it’s not the macho thing to do; management doesn’t really mean it; the safety person’s warnings sound a lot like my mother. This article discusses some of my ideas about how to be convincing in the face of these reasons. |
| | When warnings become a scare By Gregory M. Lamb
Published in The Christian Science Monitor, July 07, 2005. This short news story deals with the controversy over how much to try to alarm the public about a possible flu pandemic. Predictably, I anchor the go-ahead-and-scare-them side of the debate. |
| | Most Canadians have taken note of the threat of a flu pandemic, By Helen Branswell
Distributed by Canadian Press, March 30, 2005. Helen Branswell initially wrote to me for my comments on a survey of Canadian awareness of avian influenza, which showed higher awareness than I’d expected but also more skepticism. My complete response is on this site. |
| | Scared Safe? By Dave Johnson
ISHN E-NEWS, Vol. 4, No. 1, Friday, January 21, 2005. This assessment of whether safety professionals should use fear appeals quotes me in favor. |
| | Psychological Barriers Getting in the Way of Pandemic Preparations: Experts, By Helen Branswell
Distributed by Canadian Press, November 20, 2004. Helen Branswell initially wrote to me for my comments on the psychology of flu pandemic preparedness. My complete response is on this site. |
| | Keeping the Barricades Away from Your Refinery Gate, By Tim Lloyd Wright
Published in Hydrocarbon Processing, October, 2004, p. 15. The title link above is to an 154-kB Adobe Acrobat (.pdf) file on this site. The publication link is to their site. Tim Lloyd Wright initially wrote to me for my comments on the oil price hike as a source of outrage. My complete response is on this site. |
| | Risk Management: Not Cleaning Up Your Act Can Be Costly, By Duncan Wood
Published in Treasury & Risk Management, September, 2004. |
| | Public Communications Regarding the Detection of Lead in Washington, D.C. Water By Jody Lanard, M.D.
Testimony before the Subcommittee on Fisheries, Wildlife, and Water, U.S. Senate Committee on Environment & Public Works, Oversight Hearing on the Detection of Lead in D.C. Drinking Water, April 7, 2004. The hearing itself can be viewed as streaming video on the Senate Environment & Public Works Committee web site at http://epw.senate.gov/epwmultimedia/epw040704.ram. Senator Hillary Rodham Clinton’s comments about Jody’s testimony (and about risk communication) are at 1:35:50-1:38:16. Jody’s oral testimony is at 2:09:25-2:16:58; her Q&A is at 2:24:21-2:30:43. |
| | Risk Communicator Says USDA Should Prepare Public for More BSE, By Carole Sugarman
Published in Food Chemical News, March 29, 2004. File is on this site. |
| | Scary Food News Has Us Exaggerating Actual Risks, By Julie Davidow
Published in the Seattle Post-Intelligencer, February 16, 2004. File is on this site. |
| | Crisis Communications to the Public: A Missing Link Chapter 5C.6 of Learning from SARS — Renewal of Public Health in Canada: A Report of the National Advisory Committee on SARS and Public Health (the “Naylor Report”), October 2003. |
| | Fear Factory: Have the Media Overblown Canada’s Health Scares?, By Jonathan Durbin
Published in McLean’s, June 9, 2003. File is on this site. |
| | What next? Insanity?, by Judy Gerstel
Published in The Toronto Star, May 30, 2003. File is on this site. |
| | SARS: How Singapore outmanaged the others, By Alan Fung
Published in Asia Times, Hong Kong, April 9, 2003. File is on this site. |
| | Beyond Duct Tape, By Dave Johnson
Published in ISHN (Industrial Safety & Hygiene News), March 28, 2003. |
| | Candour, not PR, will calm virus fears, By Andy Ho
Published in The Straits Times, Singapore, March 27, 2003. File is on this site. |
| | Weighing Your Risks of Becoming a Terror Victim, By John Tierney
Published in The New York Times Week in Review, March 23, 2003. File is on this site. |
| | Managing Best Practices: Been there, done that? By Dan Markiewicz Published in ISHN (Industrial Safety & Hygiene News), November 27, 2002. |
| | Environmental & Safety Issues: Managing Risk, by Nick Zingale Published in Industrial Heating, November 2002. |
| | Teaching about terror, By Robert Taylor
Published in The BSCS Newsletter [Biological Sciences Curriculum Study], Fall 2002. File is on this site. |
| | ConAgra lies low after recall, By Greg Griffin
Published in the Denver Post Sunday, August 04, 2002. File is on this site. |
| | Vaccination Camp, By Jody Lanard, M.D.
Published in The Trenton Times, July 12, 2002. File is on this site. |
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Risk = Hazard + Outrage, By Rolf Schmid
Published in Zurich Risk Engineering’s magazine the linkbetween, Issue 33, Jan 2001 The link above is to an 248-kB Adobe Acrobat (.pdf) file on this site of the article about Peter. The whole newsletter (approximately 6 MB) with other articles from their conference, Risk Engineering’s Global Workshop 2000, is available through Zurich. |
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From the Director (presentation summary), By Dr. Catherine Ives
Published in ABSP Linkages, Third Quarter 2000 The Newsletter of the Agricultural Biotechnology Support Project based at Michigan State University |
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Risk Communication and Education of OHS Professionals, By Steven P. Levine, Ph.D., CIH2
Published in Occupational Hazards, September 1, 2000. Subtitled: Future industrial hygienists need to learn more than the basics of the profession. File is on this site. |
| | Chapter 11, “Media Campaigns” in Environmental Education & Communication for a Sustainable World, Edited by Brian A. Day and Martha C. Monroe
Published by the Academy for Educational Development, 2000. The link opens an Adobe Acrobat (.pdf) file (6 pages / 149 kB) located on this site. |
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Sowing the Seeds of Suspicion, By Paul Holmes
Published in Reputation Management, May 2000. File is on this site. |
| | Running risk of public outrage, By Joanna Pitman
Published in The London Times Business Section, 1 June 1999. File is on this site. |
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We can work it out with Outrage, By Duncan Graham-Rowe
Published in New Scientist, 1 May 1999. File is on this site. |
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Biotech’s bitter fruit, By Ben Selinger
Published in New Scientist, 27 March 1999. File is on this site. |
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The Dangers of Ignoring Public Ire, By Tim Watts
Published in Business Review Weekly, 31 August 1998. File is on this site. |
| | Risky Business: Spin doctors may be obsolete, By Tim Radford
Published in The Guardian, Saturday May 1, 1999. |
| | Do we care about the truth? By Nigel Hawkes Published in The Times (UK), February 19, 1999. |
| | Copepodology for the ornithologist, or what BSE can tell us about RCD, By R. H. Bradbury
Paper presented to CSIRO Workshop on RCD and Rabbits, Canberra, 29 April 1997. |
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Not in Our Back Yard, By Simon Chapman Ph.D. and Sonia Wutzke BSc
Published in Australian & New Zealand Journal of Public Health, 1997. File is on this site. Subtitled: Media coverage of community opposition to mobile phone towers: an application of Sandman's outrage model of risk perception. |
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Our ‘Stolen Future’ and the Precautionary Principle, By Dr. Elizabeth M. Whelan, 1996.
Published in Priorities, American Council on Science and Health, vol 8., no. 3, 1996. |
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Restocking the Shelves: Recovering from A Recall, By Beth A. Auerswald
Published in Food Quality, June/July, 1999. File is on this site. |
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Don’t Be Gun-Shy: PR Experts Advise the Gun Industry, By Katherine Hobson Published at ABCNEWS.com from TheStreet.com, May 27, 1999. File is on this site. |
| | Coping with Chemical Outrage
Published in CAREline® Global Responsible Care® News, Volume 16, 1999. File is on this site. |
| | PR Watch Volume 6, #1, First Quarter 1999.
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